Starting a New Business Guide

6. Go Digital The most obvious way to get online is to have a website. There are lots of free websites where you can use a templated design ready to go. Take a look at sites such as Wix, Weebly or GoDaddy that allow you to drag and drop content on to your design. A good simple website will help your customers find you, your products, services and prices. You can get a basic site for around £90. Your website should have the following pages: • Home Page – this is the arrival page for your customers to find out about the business • About – this page explains more about you and why you set it up the business • Services/Store – this page covers your products or services and prices • Contact Us - usually a form for people to get hold of you Depending on what you are promoting you might want to set up a Facebook page, Ebay account, Amazon store, Etsy store,

Shopify account or other instead. Some of these online store platforms make the whole process a lot easier to get selling and are often free to set up. But remember they will charge you for selling but can get you access to customers quickly. That’s your trade off. Tip – Check out competitor websites to see what they have done. Tip – Do your research on online selling platforms to see which one is best for you. Tip – Pay a little extra to get a professional email address based on your domain e.g kerry@....com.

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